

Travel Journal & Merchandise
Travel Journal & Merchandise
Publication
Publication
Social Media
The project concept is to design branded travel goods to accompany tourist in Dubai. I designed a collection featuring a patterned tote bag, illustrated postcards, stickers, and a "Dubai" travel journal complete with an inner spread of curated places to visit, using warm terracotta tones and soft geometric patterns to bring a playful, souvenir-like feel to the brand.
The project concept is to design branded travel goods to accompany tourist in Dubai. I designed a collection featuring a patterned tote bag, illustrated postcards, stickers, and a "Dubai" travel journal complete with an inner spread of curated places to visit, using warm terracotta tones and soft geometric patterns to bring a playful, souvenir-like feel to the brand.
The project concept was to design a range of branded travel goods to accompany tourists exploring Dubai — items that felt like genuine keepsakes rather than generic souvenirs. The concept centred on giving visitors something tactile and useful to document their trip, while reflecting the city's character through pattern, illustration, and colour rather than clichéd tourist imagery.
The project concept was to design a range of branded travel goods to accompany tourists exploring Dubai — items that felt like genuine keepsakes rather than generic souvenirs. The concept centred on giving visitors something tactile and useful to document their trip, while reflecting the city's character through pattern, illustration, and colour rather than clichéd tourist imagery.
The project concept was to design a range of branded travel goods to accompany tourists exploring Dubai — items that felt like genuine keepsakes rather than generic souvenirs. The concept centred on giving visitors something tactile and useful to document their trip, while reflecting the city's character through pattern, illustration, and colour rather than clichéd tourist imagery.
Concept
Concept


The final collection gives Explorer a distinctive set of travel merchandise that feels personal and collectible rather than mass-produced. The consistent colour palette and pattern work create a recognisable "kit" feel across the tote, journal, and paper goods, while the curated journal content adds genuine value for travellers exploring the city.
The final collection gives Explorer a distinctive set of travel merchandise that feels personal and collectible rather than mass-produced. The consistent colour palette and pattern work create a recognisable "kit" feel across the tote, journal, and paper goods, while the curated journal content adds genuine value for travellers exploring the city.
The final collection gives Explorer a distinctive set of travel merchandise that feels personal and collectible rather than mass-produced. The consistent colour palette and pattern work create a recognisable "kit" feel across the tote, journal, and paper goods, while the curated journal content adds genuine value for travellers exploring the city.
Design
Design
























Looking for your next design project?
Whether it's a branding, website designing and publication I'd love to create something together.
Looking for your next design project?
Whether it's a branding, website designing and publication I'd love to create something together.
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Your Next Project Starts Here
If something here resonated with you, let's see what we can create together.
2026 By Mel D. All Rights Reserved
Your Next Project Starts Here
If something here resonated with you,
let's see what we can create together.
2026 By Mel D. All Rights Reserved
Your Next Project Starts Here
If something here resonated with you, let's see what we can create together.



